miércoles, 19 de enero de 2011

Yahoo!7 buys group buying site Spreets for $40m, Defending your online reputation, Car classified site collapses, Small caps drive IPO market

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Dear SmartCompany reader,

Today on SmartCompany we talk to all the players involved in Yahoo!7’s surprise $40 million takeover of group-buying website Spreets, we look at the collapse of a car classifieds website and ask why none of Australia’s $1.23 trillion superannuation pool is being directed towards venture capital. Plus in Entrepreneur Watch, James Thomson looks at the patent boom in the United States and says it should spur Australia’s innovation efforts.

For all this and more, head to our home page.

Top Story
How to defend your online reputation
Protecting your online reputation requires vigilance, planning and a willingness to engage with your detractors. BY BRAD HOWARTH.
Online Reputation

Top Story
New inquiry targets sham contracting
SMEs who use contractors need to carefully watch a new inquiry into so-called sham contracting. BY TERRY HAYES.
Employee in disguise

Aunty B
My employee keeps asking for a payrise. Should I pay up?
Heavens!! Where to start! The first point to make is that your sales have dropped 30% since 2009! And you are worried about paying a few thousand more in salary??
Aunty B

Facebook Know-how
Lara Solomon
Tracking the cities that the people who like your Facebook page come from will help you build a better connection with them.
Lara Solomon

Franchise tips and trends
Jason Gehrke
Franchisors that support flood-hit franchisees will earn the respect of their industry and great loyalty from their franchisees.
Jason Gherke

Gen-Y Millionaire
Kirsty Dunphy
Marketing is great, but nothing beats the power of a genuine referral.
Kirsty Dunphey

Entrepreneur Watch
James Thomson
US patent applications surged last year. Can Australia's innovation efforts keep pace?
James Thomson


Coming Up

How one entrepreneur marketed themselves out of a $150,000 black hole.

Best wishes,
Amanda Gome
Founder / Publisher
SmartCompany.com.au

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With social media, traditional news sources have changed so that everyone can create news, content and conversation.

With news coming from so many different sources, managing online reputation and real-time communication should be at the top of your agenda.

Sharon Williams, Taurus Marketing

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